Ann Arbor Weather:
Saturday June 19, 2021
Follow us: facebook twitter RSS feed
Susan Monroe of Three Chairs

Three Chairs at Twenty

Susan Monroe's superpower

by Britain Woodman

From the July, 2020 issue

"I may not remember their name, but I recognize their face, and I know what their living room looks like." This is the superpower of Susan Monroe, owner of Three Chairs Co., currently celebrating twenty years on Ashley St.

"It's a tough place for retail," Monroe says, "but somehow we're doing it."

Monroe, like all of her sales team, began as an interior designer. Experiences in product development and designing showrooms for Herman Miller stores in Manhattan and Hollywood compelled her to design a store of her own. Three Chairs opened in Holland, Michigan in 1996 and expanded to Ann Arbor four years later.

With the Herman Miller chairs in the front window, a passerby might take a glance and assume it's an office furniture firm. Three Chairs has outfitted a few downtown offices, but Monroe says most of their customers are individuals and families as well as other interior designers.

She thinks of her team as "problem solvers," often visiting a customer's house and identifying traffic flow before suggesting furniture to improve it. Suppliers include American Leather, Gus* (whose modern pieces can be covered in "vegan leather"), Lee Industries, Copeland Furniture, and Gat Creek.

"Kind of our whole drumbeat is quality furniture, good warranties, and you'll be back," Monroe says.

Three Chairs Co., 215 S. Ashley, (734) 665-2786. Mon.-Sat. 10 a.m.-6 p.m., Sun. noon-5 p.m.     (end of article)

[Originally published in July, 2020.]


Bookmark and Share
Print Comment E-mail

You might also like:

Photo: Snow on Broadway
Gunnar Birkerts' Brutalist Church
I Spy: May 2021
Sally Bjork
Today's Events
Crime Map
A clickable, zoomable map
Nightspots: Zal Gaz Grotto
Health Care - Mental Health: Treatment
Music: Pop, Rock, Jazz, Blues, & Traditional
Kay Yourist Leaves Lower Town
A potter finds bigger digs in Scio.
Micheline Maynard
Pandemic Pizza
Domino's franchisee David Cesarini missed out on the company's great year.
Anita LeBlanc
Without a "Moment," the Show Goes On
The Vocal Arts Ensemble Reinvents Itself
Trilby MacDonald
the Observer is seeking Calendar writer
O'Connor Hearing Aids
the Observer is seeking Calendar writer