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Thursday February 21, 2019
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drawing of YOUnion logo

All About You

Vanity marketing at a student high-rise.

Sterling 411 Lofts, one of downtown's first high-end student-living high-rises, turns ten this year. As if to celebrate, it has a new owner and a new name in lights above its Washington St. entrance: the YOUnion.

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All About You
Vanity marketing at a student high-rise.
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