Ann Arbor Observer cover
View from Parker Mill Bridge
Ann Arbor Weather:
Thursday January 18, 2018
Follow us: facebook twitter RSS feed
fake ad for UPSee

UPSee

Fake Ad: July 2017

by Jay Forstner

From the August, 2017 issue

Nearly every month, we learn something from the entries to our little contest. Take Jack Bruienne's this month, for example:

"The Fake Ad is called UPSee on page 65. This ad stood out to me because I am into technology. UPC codes do not have any sort of ability to be tracked--they work by using a laser to differentiate black from white, giving a binary number to the computer to use. To be able to track something, you would need it to be battery powered, but UPC codes are just ink on paper ... Finally, last month's winner Mike Thomsen's last name is located in the fourth line of the second paragraph, inside 'fathom sent.'"

Bruienne was one of 165 Fake Adders who correctly identified the ad. Dave Moore commented, "Once again, you're ahead of the geniuses of Silicon Valley. The UPSee app is just waiting to happen. Let's watch as it leaps from page 65 onto our telephones."

Our winner was Jeff Hoover. He, too, will be taking his prize to the Common Grill.

To enter this month's contest, find the fake ad in the August issue and follow the instructions in the box at the bottom of the Back Page. The fake ad always contains the name of last month's winner in some form.    (end of article)

[Originally published in August, 2017.]

 



 
Bookmark and Share
Print Comment E-mail

You might also like:

Community Services - Senior Services
Texas Barbecue at Dickey's
Will Kaufman makes the leap from IT to 'cue.
Sabine Bickford
Restaurants with prices $20-$30
A clickable zoomable map
Food & Beverage
Restaurants with Gluten-free Options Available
A clickable zoomable map
Stonemason's Lament
Why was a stone wall painted white?
Sally Mitani
Photo: Swan Dance on Ice--I Hope You Dance
Clean Coach
Peers praise the U-M's John Beilein.
Craig Ross
Clothing in Chelsea
St. Vinnie's in Exile
Even an arson fire couldn't stop the resale shop's charity.
Catherine Zudak
Regent Hotel
KouZina
Jared Dwarshuis Handyman and Home repaires