Middle Eastern fare (Chaldean), and with a name that sounded Japanese (Yoshi was actually the childhood nickname of the Chaldean owner), it seemed to confuse people.
Its successor, Squares, is obviously trying not to make the same mistake. It asks only that customers accept that a sandwich can be made on a square piece of pita bread. And, as if someone worried that even that was too much (something about square pegs in round holes?), the path has been further smoothed. You get your square sandwich on a square plate. The square-pita sandwiches come in chicken, ham, turkey, pork, and gyro, all freshly rotisserie roasted, topped with some vegetables and special sauces. A long list of vegetable dishes and salads as well as "broasted" potatoes (meaning deep fried under pressure, and, according to director of operations Scott Nail, no longer a trademarked term) and some pizzas round out the lunch/dinner menu. Squares is open for breakfast too, with a breakfast version of the square sandwich, and omelets and quiches. For dessert, there's house-made Danish--square, of course.
The owners are an investment group, but Nail and head chef Jimmy Seery are the chief architects of the menu and other details, and they admit the place is looking to franchise. Already there's a Squares in development in Canton.