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Shaker State Quick Oil Change

Fake Ad: August 2013

From the September, 2013 issue

We received nearly 200 entries correctly identifying the Fake Ad for Shaker State Quick Oil Change on page 58 of the August issue. Not suprisingly, our nemesis Dean McLaughlin was quick to provide a reason for the plethora of responses.

"Obvious in every sense," McLaughlin wrote. "The name Lube suggested an obvious category of product for the ad. ... I'd have expected more ingenuity from you. As it was, I found the ad on the first casual go-thru. Shucks!"

 
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