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Leader of the pack

Qdoba opens on Plymouth

From the January, 2009 issue

Peter Shipman was a couple of years ahead of the fresh-Mex curve when he opened his first Qdoba Mexican Grill on South Main in 2003. Today, Ann Arbor is awash in salsa as chains like Chipotle and Moe's Southwest battle it out for a share of the fresh-Mex market, but Shipman's still at the front of the pack-in December he planned to open his third Qdoba franchise, on Plymouth Road next to Panera Bread, before the end of the year.

 
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