Click for Ann Arbor, Michigan Forecast
Saturday November 01, 2014
Follow us: facebook twitter RSS feed
Print Comment E-mail

Flowers, food, feet, & more

 

continued

"Our basic premise is that people come to a Foot Solutions store because they're looking for a solution for their feet," says Michael Bell, who with his wife, Dana, just opened a Foot Solutions franchise in the shopping strip in front of Quality 16 theaters.

Michael Bell discovered shoe ergonomics while working in a ski shop in Colorado, when he found he had a genius for fitting ski boots. Now he's a board-certified pedorthist-that is, someone who can make doctor-prescribed shoe inserts. While that may sound like a niche business, pedorthists don't see it that way. "Most everyone can use an insole, whether it's an accommodative insole or a functional insole," he says. "Accommodative" is pedorthist-speak for something, usually bought off the rack, that makes you more comfortable, as opposed to the functional insole that helps the foot move differently-those are mostly doctor-prescribed.

A visit to Foot Solutions most likely begins with a free thirty-to-forty-five minute assessment of your foot situation. You'll be questionnaired, measured, palpated, and finally escorted to an electronic scanner that eventually coughs up a colorful array of graphs, charts, and images-yours to keep-indicating where your feet and gait fall short of the ideal.

Though the 250-store chain aims to provide one-stop shopping for any foot problems, what it looks like is a shoe store. The shoes on display are mostly sandals and walking shoes in a chunky, healthful, wholesome style. All can accommodate orthotics-even the gorgeously elegant made-to-order Tower & Johnson men's dress shoes.

Bookmark and Share
previous  ·  1 l 2 l 3 l 4 l 5 l 6 l 7  ·  next page
all on one page
read more stories here -> Marketplace  l  Culture  l  Community  l  News
5 bed, 2 full bath, 2688 sqft, Single Family in UNADILLA TWP, MI 48137. $249,000
Top of the Lamp, Ann Arbor's locally owned lighting specialty store.
custom sound systems for your home
A Visitors Guide to Ann Arbor