Florwet, Zeller, & Faul
Many entries predicted we would receive a huge number of entries this time, since the ad was so much easier to spot than the tricky "Morita" ad from the previous month. Truth is, we received only 123 correct entries--twenty-six fewer than in March.
"The Fake Ad was filled with good ideas this month," wrote Amanda Kramer--it offered to sue on behalf of people distracted by billboards or deafened by TV ads. "I think we should be compensated for the amount of ads we are subjected to," wrote Kramer, "although not the ones in the Observer."
Our winner was Terry Morris, who's taking the $25 Fake Ad prize to Zingerman's.
To enter this month's contest, find the fake ad in the May issue and follow the instructions in the box at the bottom of the Back Page. The Fake Ad always contains the name of last month's winner in some form.