Ecofriendly products for Fido
"Everything in the store, if we can do it, will be recycled," promises Scherer. That includes everything from dog beds and chew toys to leashes and collars. They also stock all-natural pet food for dogs, cats, and other small pets.
Scherer, forty-five, an Ann Arbor native, has owned his own sheet metal distribution company for two decades. Pearce, forty-two, spent the last eighteen years managing the Prickly Pear restaurant on Main Street. When a mutual friend introduced them two years ago, both were ready to do something different. Their decision to open Green Pawz was galvanized by last year's national pet food scare, in which dozens of animals died after eating tainted food.
"We didn't want to be a small Pet Supplies Plus," Pearce says. "We wanted people to be able to walk in and know that everything is chemical free, and no preservatives, no by-products, and feel good about buying." Their environmentally friendly approach extends to the interior of the store itself. "All our shelving is reclaimed lumber," she says, "and we did a water-based dye on the floor."