A More Thoughtful Web?
"Now there're also Ben Buller, whose role is similar to Steve's," Katakowski adds, "and Kartik Agaram. Hubski is written in a lesser-known programming language called Arc, which is a subdialect of Lisp, and Kartik is my Arc sensei."
"When I started, Mark had maybe 500 users," says Clausnitzer. "We [now] get a thousand people a day, and our people tend to stay on longer, up to eight minutes per user. That's an eternity on the web. We're growing exponentially, and we don't spend any money on advertising. It's all word of mouth."
Katakowski says Hubski has users from "all over: New Zealand, Australia, China, Brazil, and Canada, though 80 percent are from the U.S." Clausnitzer adds, "a lot are referrals, and a lot come from Reddit. A couple of months ago, one prominent Redditor left Reddit and came to Hubski, and a lot of people followed him over."
The site is cheap to produce. "It costs about fifty bucks a month because it's not a lot of bandwidth," says Katakowski. That's good, because so far, the founders haven't settled on a way to earn money from it.
"There're several possible models for us," Clausnitzer says. "The most obvious is the advertising model. We could have ads, plus users could pay a small amount like twelve dollars a year to never see the ads."